Bench

Beginning in 1987 with a small store selling men’s t-shirts, BENCH/grew at a unparalleled rate by being the pioneer in the use of celebrity endorsers, television and giant billboards to propel a fashion brand that offers premium quality products at affordable prices. To date, BENCH/ has grown to include a ladies’ line, underwear, fragrances, house ware, snacks, and a wide array of other lifestyle products, with the distinction of being present in virtually every retail space in the Philippines, and with a worldwide network of stores and outlets, reaching as far as the United States, the Middle East, and China. As it sliced through demographical divisions -- age, gender, socio-economic status -- a stirring slogan, “BENCH/ is forever”, became the company’s abiding creed.